Penguin Publishing set the brief of creating a new children’s book cover for Grimm’s Fairy Tales by Jacob and Wilhelm Grimm.

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I was aware of the horrific nature of the original German fairy tales prior to reading them again (nothing better than a gory fairytale) and wanted to exploit this through the imagery used. However, the English version of the fairy tales are given a magical twist which is more suited to the Disney version of princesses and fairy’s. I decided to create a cover for both the dark origin version and the child friendly version.

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For the original dark covers I incorporated aspects of tradition and death using iconic imagery which represents the stories within the book. For the magical version of the book I wanted to create a design that was both suitable for children and demonstrated a story within the book.

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